Logos are considered a means of remembrance or imprint of each business in the minds of consumers. If you want to protect your brand, business owners often register to protect their logo. Therefore, to be protected by copyright, what type of work must a logo be registered as?
1. Definition of Logo
A logo (short for Logotype) or brand symbol, is a graphic design, symbol, or symbol (icon) for a specific brand or brand. It is a visual design product composed of images or text, sometimes including both text and images. In general, a logo is considered an identifying mark of each business.
A logo is not simply a symbol of a business but also contains hidden messages that they want to share with users. Each logo blends different identities that serve as a foundation for development and leave an impression on people. Logos play an important role in brand recognition, it is often used to impress consumers through sight, helping to distinguish a business from hundreds of thousands of other businesses.
2. What type of work does a logo belong to?
From the characteristics of the logo, it can be seen that the logo is completely consistent with the definition in Clause 8, Article 6 of Decree 17/2023/ND-CP: “The work is expressed by lines, colors, shapes, and composition department with useful features, which can be attached to a useful object, produced manually or industrially including Graphic design (a form of expression of logos, identifiers, and product packaging; a form of expression of the character); Fashion Designer; Artistic design associated with product styling; Interior design, interior and exterior decoration with artistic features. Works of applied art are expressed in the form of artistic product designs that cannot be easily created by people with average knowledge in the respective field and do not include external designs. of the product is required to perform the product’s function.”
Works of applied art are one of the types of works protected by copyright according to Point g, Clause 1, Article 14 of the Intellectual Property Law:
“1. Protected literary, artistic, and scientific works include:
g) Visual works and applied arts;”
For a Logo to be protected as a work of applied art, the following two conditions must be met:
- The work must be created by the author using his or her intellectual labor and not copied from the works of others;
- The work is expressed in a certain form.
The term of protection for works of applied art is 75 years, from the time the work is first published; For works of applied art that have not been published within 25 years from the time the work was fixed, the term of protection is 100 years from the time the work was fixed.
Above is the article “What kind of work is the logo that is copyright protected?“. We hope this article is useful to you.